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This Privacy Policy describes how Persuasive Marketing Ltd ("we", "our", or "us") collects, uses, and discloses your personal data when you use our website www.persuasivemarketing.co.uk and any related services.
By accessing or using the Service, you agree to the terms outlined in this Privacy Policy.
1. Who We Are
Persuasive Marketing Ltd is a company registered in the United Kingdom.
- Address: Rose Lane Business Centre, Level 3, 51-59 Rose Ln, Norwich, NR1 1BY
- Usage Data: IP address, browser type, time and date of visits, device information, and referring URLs
- Marketing Preferences: Your preferences in receiving marketing from us and our third parties
- Social Media Information: If you log in or interact with us via platforms like LinkedIn, Facebook, or Instagram
3. How We Use Your Data
We may use your personal data to:
- Provide and manage access to our services
- Send you updates, promotions, or educational content (opt-in only)
- Process payments for products or services you purchase
- Deliver personalised ads via social media and search engines (e.g., Google Ads, Meta Ads)
- Conduct remarketing campaigns- Improve website functionality and understand how visitors interact with it
- Comply with legal obligations and enforce our terms
4. Tracking & Analytics Tools
We use cookies and tools like Google Analytics to track user behaviour and improve performance. These tools collect information such as pages visited, time on site, and device/browser data. You can disable cookies in your browser settings if you prefer.
5. Advertising & Remarketing
We use remarketing services (such as Facebook Pixel and Google Ads) to advertise our services to previous visitors on third-party platforms. These services use cookies to serve relevant ads based on your past interactions with our website.
6. Email Communications
We may send emails to those who opt-in, including:
- Strategy session reminders
- Content tips and business insights
- Service updates and offers
You can unsubscribe at any time using the link in any marketing email or by contacting us.
7. Payment Information
We offer paid services. All transactions are securely processed through trusted third-party providers. We do not store your full payment details on our servers.
8. Data Sharing
We may share your data with:
- Service providers for hosting, analytics, advertising, and customer support
- Marketing partners (e.g., Meta, Google)
- Legal authorities when required by law
We do not sell or rent your personal data.
9. International Transfers
Some of our service providers operate outside the UK. When your data is transferred internationally, we ensure appropriate safeguards (e.g., UK adequacy regulations or Standard Contractual Clauses) are in place.
10. Data Retention
We retain personal data only as long as necessary for the purposes described above, including legal and accounting obligations. Usage data is typically kept for up to 26 months via Google Analytics.
11. Your Rights (UK GDPR)
Under the UK General Data Protection Regulation, you have the right to:
- Access your data
- Correct your data
- Request erasure ("right to be forgotten")
- Restrict or object to processing
- Request data portability
- Withdraw consent at any time (where applicable)
To exercise your rights, email [email protected]. You may also lodge a complaint with the Information Commissioner's Office (ICO): https://ico.org.uk
12. Children's Privacy
We do not knowingly collect data from children under 13. If you believe we have received such data, please contact us and we will delete it promptly.
13. External Links
Our website may contain links to other sites. We are not responsible for their content or privacy practices. Please review their privacy policies separately.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new "Last updated" date.
15. Contact Us
If you have any questions about this Privacy Policy: